/* Consumer research landing: shared navigation with a dedicated editorial layout. */
@media(max-width:760px){.consumer-page:not(.focus-page) .consumer-hero-backdrop{display:none}.consumer-page:not(.focus-page) .consumer-hero{--consumer-photo-height:0px;padding-bottom:0}}
.consumer-page{background:#fff;color:#291d35}
.consumer-page .site-shell{background:#fff}
.consumer-page main{color:#291d35;font-style:normal}
.consumer-page main *{font-style:normal}
.consumer-page .consumer-eyebrow{display:block;color:#a778c3;font-size:10px;font-weight:500;line-height:1.5;letter-spacing:.13em;margin-bottom:22px}
.consumer-hero{position:relative;isolation:isolate;overflow:hidden;background:#fff;color:#2b1d38;padding:160px 0 0}
.consumer-hero-backdrop{position:absolute;inset:0;z-index:-1;pointer-events:none}
.consumer-hero-backdrop picture{display:block;width:100%;height:100%}
.consumer-hero-photo{display:block;width:100%;height:100%;object-fit:cover;object-position:right center;transform:translateX(clamp(24px,3vw,64px))}
.consumer-hero-backdrop:after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,#fff 0%,#fff 28%,#fffffff2 43%,#ffffffc7 50%,#ffffff14 65%,transparent 80%),linear-gradient(0deg,#ffffffd9,transparent 22%)}
.consumer-hero-layout{position:relative;padding-bottom:80px}
.consumer-hero-copy{width:56%;max-width:740px}
.consumer-hero h1{font-size:clamp(36px,4.2vw,58px);font-weight:600;line-height:1.1;letter-spacing:-.045em;margin:0 0 32px;max-width:720px}
.consumer-hero h1 span{color:#8d20cf}
.consumer-hero-copy ul{list-style:none;padding:0;margin:0;max-width:570px}
.consumer-hero-copy li{position:relative;padding-left:20px;margin-top:13px;font-size:14px;line-height:1.65;color:#796b88}
.consumer-hero-copy li:before{content:"";position:absolute;width:5px;height:5px;background:#a950f2;border-radius:50%;left:0;top:9px}
.consumer-actions{display:flex;gap:12px;margin-top:34px}
.consumer-page .consumer-secondary{background:#ffffffb3;border:1px solid #d9c8e8;color:#643384}
.consumer-hero-bottom{display:flex;gap:30px;justify-content:space-between;padding:24px 0;border-top:1px solid #b89ad63b}
.consumer-hero-bottom a{display:flex;align-items:center;gap:35px;font-size:9px;letter-spacing:.1em;color:#977ba9}.consumer-hero-bottom a:hover{color:#8d20cf}
.consumer-clients{background:#f9f7fc;border-bottom:1px solid #eae3f0}.consumer-clients>.container{display:flex;gap:38px;justify-content:space-between;align-items:center;padding:27px 0}.consumer-clients span,.consumer-clients a{font-size:11px;color:#9887a6}.consumer-clients div:not(.container){font-weight:600;font-size:19px;color:#786288}
.consumer-page .consumer-section{padding:90px 0}
.consumer-page .consumer-section h2{font-size:clamp(29px,3.3vw,44px);font-weight:600;line-height:1.15;letter-spacing:-.04em;max-width:780px;margin:0 0 42px}
.consumer-question-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.consumer-question-grid article{padding:28px 25px 10px;border:1px solid #e9dfef;border-radius:20px;background:linear-gradient(145deg,#fff,#f9f5fc)}
.consumer-index{display:block;font-size:11px;color:#a570c3;margin-bottom:27px}
.consumer-question-grid h3{font-size:19px;line-height:1.35;margin:0 0 22px;font-weight:600;letter-spacing:-.025em}
.consumer-question-grid ul{list-style:none;padding:0;margin:0}.consumer-question-grid li{border-top:1px solid #eae2ef;color:#87788e;font-size:12px;line-height:1.75;padding:12px 0}
.consumer-page .consumer-definition{background:#1b1027;color:#f6eefc}
.consumer-editorial{display:grid;grid-template-columns:1fr 1.1fr;gap:80px;padding-bottom:50px;margin-bottom:50px;border-bottom:1px solid #ffffff16}.consumer-editorial:last-child{padding-bottom:0;margin-bottom:0;border:0}
.consumer-page .consumer-editorial h2{font-size:32px;margin:0}.consumer-prose p{font-size:14px;line-height:1.85;margin-bottom:20px;color:#bba8ca}.consumer-prose p:last-child{margin:0}
.consumer-comparison{background:#f6f2fa}.consumer-section-note{font-size:13px;color:#9985a8;line-height:1.7;margin:-20px 0 35px}
.consumer-compare-head,.consumer-compare-row{display:grid;grid-template-columns:.75fr 1fr 1fr;gap:30px;padding:20px 25px;border-bottom:1px solid #e2d8e9;align-items:start}
.consumer-compare-head{background:#30213e;border-radius:15px 15px 0 0;color:#fff;font-size:13px}.consumer-compare-head>span{color:#bc9bcd;font-size:11px}.consumer-compare-row>span{font-size:11px;color:#927a9f;line-height:1.7}.consumer-compare-row p{font-size:15px;font-weight:500;line-height:1.6}
.consumer-compare-detail{border-bottom:1px solid #e2d8e9}.consumer-compare-detail summary{list-style:none;display:flex;justify-content:space-between;align-items:center;font-size:14px;font-weight:500;padding:23px 25px;cursor:pointer}.consumer-compare-detail summary::-webkit-details-marker{display:none}.consumer-compare-detail summary>span{color:#a83bd9;font-size:20px;font-weight:400;transition:transform .2s}.consumer-compare-detail[open] summary>span{transform:rotate(45deg)}
.consumer-compare-detail>div{display:grid;grid-template-columns:1fr 1fr;gap:35px;padding:0 25px 27px}.consumer-compare-detail article>span{font-size:10px;letter-spacing:.04em;color:#a66cb9;display:block;margin-bottom:15px}.consumer-compare-detail p{font-size:13px;line-height:1.85;color:#87758e}
.consumer-section-top{display:flex;justify-content:space-between;align-items:center;gap:35px;margin-bottom:20px}.consumer-section-top>.button{flex-shrink:0}
.consumer-steps{display:grid;grid-template-columns:1fr 1fr;gap:0 50px}.consumer-steps article{display:grid;grid-template-columns:38px 1fr;gap:16px;border-top:1px solid #e7dfee;padding:28px 0 35px}.consumer-steps article>span{font-size:11px;color:#a76cc2;padding-top:4px}.consumer-steps h3{font-size:21px;font-weight:500;line-height:1.3;margin:0 0 18px;text-transform:none}.consumer-steps p{font-size:13px;line-height:1.8;color:#92809d;margin-bottom:12px}
.consumer-results{background:#f5f1f9}.consumer-result{padding:40px;border-radius:25px;background:#fff;border:1px solid #e7dced;margin-top:25px}.consumer-result header{display:flex;gap:28px;align-items:start;border-bottom:1px solid #eee7f3;padding-bottom:25px;margin-bottom:28px}.consumer-result header>span{font-size:13px;color:#a66ec8;padding-top:6px}.consumer-result h3{font-size:27px;font-weight:600;line-height:1.3;letter-spacing:-.025em;max-width:670px}.consumer-result-body{display:grid;grid-template-columns:1fr 1fr;gap:50px}.consumer-result-body h4{font-size:17px;font-weight:500;line-height:1.45;margin-bottom:20px}.consumer-result-body ul{padding-left:18px;margin:0}.consumer-result-body li{font-size:13px;color:#8b7998;line-height:1.75;margin-bottom:10px}.consumer-result-body aside{padding:30px;border-radius:17px;background:linear-gradient(130deg,#7938ba,#9a22df);color:#fff;display:flex;flex-direction:column}.consumer-result-body aside h4{font-size:22px;font-weight:600;line-height:1.35;margin-bottom:22px}.consumer-result-body h5{font-size:12px;margin:0 0 12px;font-weight:500}.consumer-result-body aside li{color:#ebdaf6;font-size:12px}.consumer-result-body aside .button{margin-top:20px}.consumer-white{background:#fff;color:#8524bc;border:0}
.consumer-page .consumer-why{background:#21122e;color:#fff}.consumer-why>.container>div{display:grid;grid-template-columns:repeat(3,1fr);gap:45px}.consumer-why article>span{display:block;color:#a76cc5;font-size:11px;padding-bottom:20px;border-bottom:1px solid #c398db26;margin-bottom:27px}.consumer-why h3{font-size:23px;line-height:1.3;font-weight:500;margin:0 0 22px}.consumer-why p{font-size:13px;line-height:1.85;color:#b09bbe}
.consumer-package-grid{display:grid;grid-template-columns:1fr 1fr;gap:25px}.consumer-package{border:1px solid #e7ddef;border-radius:24px;padding:35px;background:linear-gradient(145deg,#fff,#f7f1fc);min-width:0}.consumer-package:nth-child(2){background:#261634;color:#fff;border-color:#261634}.consumer-package h3{font-size:29px;line-height:1.2;font-weight:600;letter-spacing:-.03em;margin-bottom:22px;max-width:380px;min-height:70px}.consumer-package-format{font-size:13px;color:#a18aad;line-height:1.6;min-height:22px}.consumer-price{border-top:1px solid #a97cc52e;padding-top:22px;margin:22px 0}.consumer-price>span{font-size:11px;color:#9f82b0;display:block;margin-bottom:12px}.consumer-price>div{display:flex;gap:15px;align-items:center;flex-wrap:wrap}.consumer-price strong{font-size:30px;line-height:1.2;font-weight:600;letter-spacing:-.04em}.consumer-price del{font-size:13px;color:#ac93bb}.consumer-package>.button{width:100%;margin-bottom:30px}.consumer-package h4{font-size:14px;margin:0 0 17px}.consumer-package ul{padding-left:18px;margin:0}.consumer-package li{font-size:12px;line-height:1.8;color:#9b85a7;margin-bottom:12px}.consumer-package:nth-child(2) li{color:#c3aed0}
.consumer-after{background:#f6f3f9}.consumer-after>.container>div{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.consumer-after article{padding:30px 25px;border:1px solid #e7dfed;border-radius:20px;background:#fff;display:flex;flex-direction:column;align-items:start}.consumer-after h3{font-size:20px;line-height:1.3;letter-spacing:-.025em;font-weight:600;margin-bottom:22px;text-transform:none}.consumer-after p{font-size:12px;line-height:1.8;color:#9785a1;margin-bottom:25px}.consumer-after .button{margin-top:auto;width:100%;white-space:normal}
.consumer-glossary{padding:25px 0;background:#f6f3f9}.consumer-glossary details{border-top:1px solid #e2d6e9;border-bottom:1px solid #e2d6e9}.consumer-glossary summary{display:flex;justify-content:space-between;gap:20px;list-style:none;cursor:pointer;font-size:12px;color:#9479a3;padding:20px 0}.consumer-glossary summary::-webkit-details-marker{display:none}.consumer-glossary p{font-size:12px;color:#9c88a8;line-height:1.9;padding:0 0 24px}
.consumer-final{padding:80px 0;background:radial-gradient(ellipse at 50% 100%,#51216b,#1c1128 75%);color:#fff;text-align:center}.consumer-final h2{font-size:40px;font-weight:600;letter-spacing:-.03em;margin:0 0 22px}.consumer-final p{font-size:14px;color:#ba9fca;line-height:1.8;max-width:490px;margin:0 auto 30px}
.consumer-page summary:focus-visible{outline:2px solid #a353d1;outline-offset:4px}.consumer-page .footer{color:#fff}
@media(max-width:1050px){.consumer-hero{padding-top:135px}.consumer-hero h1{font-size:40px}.consumer-question-grid{gap:13px}.consumer-question-grid article{padding:24px 20px}.consumer-editorial{gap:40px}.consumer-result{padding:30px}.consumer-result-body{gap:25px}.consumer-why>.container>div{gap:25px}.consumer-package{padding:28px}.consumer-after article{padding:25px 20px}.consumer-clients>.container{gap:20px}.consumer-clients div:not(.container){font-size:16px}}
@media(max-width:760px){
 .consumer-hero{--consumer-photo-height:calc(100vw * .666667);padding-top:0;padding-bottom:var(--consumer-photo-height)}.consumer-hero-layout{padding-bottom:10px}.consumer-hero-backdrop picture{position:absolute;bottom:0;height:auto}.consumer-hero-photo{height:auto;aspect-ratio:3/2;object-fit:contain;transform:none}.consumer-hero-backdrop:after{background:linear-gradient(180deg,#fff 0%,#fff calc(100% - var(--consumer-photo-height)),transparent calc(100% - var(--consumer-photo-height) + 48px),transparent 95%,#ffffff80 100%)}.consumer-hero-copy{padding-top:32px;width:100%}.consumer-page .consumer-eyebrow{font-size:9px;letter-spacing:.1em;margin-bottom:18px}.consumer-hero h1{font-size:clamp(30px,7.8vw,44px);margin-bottom:24px}.consumer-hero h1 br{display:none}.consumer-hero-copy li{font-size:13px;line-height:1.65;margin-top:12px}.consumer-actions{flex-direction:column;margin-top:27px;gap:10px}.consumer-actions .button{width:100%;min-height:50px}.consumer-hero-bottom{padding:20px 0;gap:18px;flex-wrap:wrap}.consumer-hero-bottom a{font-size:8px;gap:13px}.consumer-clients>.container{flex-wrap:wrap;justify-content:center;gap:18px 28px;padding:25px 0}.consumer-clients span{width:100%;text-align:center}.consumer-clients a{width:100%;text-align:center;font-size:10px}
 .consumer-page .consumer-section{padding:55px 0}.consumer-page .consumer-section h2{font-size:28px;margin-bottom:28px}.consumer-question-grid{grid-template-columns:1fr;gap:14px}.consumer-question-grid article{padding:25px}.consumer-question-grid h3{font-size:21px}.consumer-question-grid li{font-size:13px}.consumer-index{margin-bottom:22px}.consumer-editorial{grid-template-columns:1fr;gap:24px;margin-bottom:35px;padding-bottom:35px}.consumer-prose p{font-size:13px;line-height:1.85}.consumer-page .consumer-editorial h2{margin:0;font-size:28px}.consumer-section-note{font-size:12px;margin:-8px 0 25px}.consumer-compare-head{grid-template-columns:1fr 1fr;gap:15px;padding:16px;font-size:12px}.consumer-compare-head>span{display:none}.consumer-compare-row{grid-template-columns:1fr 1fr;gap:12px;padding:18px 10px}.consumer-compare-row>span{grid-column:1/-1;font-size:11px}.consumer-compare-row p{font-size:14px}.consumer-compare-detail summary{padding:20px 10px;font-size:13px;line-height:1.4;gap:15px}.consumer-compare-detail>div{grid-template-columns:1fr;gap:22px;padding:0 10px 24px}.consumer-compare-detail p{font-size:12px}.consumer-compare-detail article>span{margin-bottom:8px}.consumer-section-top{display:block;margin:0 0 25px}.consumer-section-top>.button{width:100%;margin-bottom:12px}.consumer-steps{grid-template-columns:1fr}.consumer-steps article{padding:24px 0;grid-template-columns:30px 1fr;gap:12px}.consumer-steps h3{font-size:21px}.consumer-steps p{font-size:12px}.consumer-result{padding:24px 20px;margin-top:16px;border-radius:20px}.consumer-result header{gap:18px;padding-bottom:22px;margin-bottom:23px}.consumer-result h3{font-size:22px}.consumer-result-body{grid-template-columns:1fr;gap:18px}.consumer-result-body h4{font-size:15px}.consumer-result-body li{font-size:12px}.consumer-result-body aside{padding:25px 22px}.consumer-result-body aside h4{font-size:22px}.consumer-why>.container>div{grid-template-columns:1fr;gap:30px}.consumer-why article>span{padding-bottom:15px;margin-bottom:20px}.consumer-why h3{font-size:23px;margin-bottom:15px}.consumer-why p{font-size:13px}.consumer-package-grid{grid-template-columns:1fr;gap:18px}.consumer-package{padding:28px 24px}.consumer-package h3{font-size:28px;min-height:0}.consumer-package-format{font-size:12px}.consumer-price strong{font-size:30px}.consumer-package li{font-size:12px}.consumer-after>.container>div{grid-template-columns:1fr;gap:14px}.consumer-after article{padding:28px 24px}.consumer-after h3{font-size:21px}.consumer-after p{font-size:13px}.consumer-glossary summary{font-size:12px;line-height:1.6}.consumer-final{padding:55px 0}.consumer-final h2{font-size:32px}.consumer-final p{font-size:13px}.consumer-final .button{width:100%}
}
@media(prefers-reduced-motion:reduce){.consumer-compare-detail summary>span{transition:none}}
.consumer-source-stat{background:#f9f7fc;border-bottom:1px solid #eae3f0;padding:16px 0}.consumer-source-stat>.container{display:flex;align-items:center;gap:20px}.consumer-source-stat strong{font-size:27px;font-weight:600;color:#8241ad;letter-spacing:-.04em}.consumer-source-stat span{font-size:11px;color:#9c86aa}

/* Search context and real research evidence, scoped to this landing. */
.consumer-breadcrumbs{display:flex;align-items:center;flex-wrap:wrap;gap:10px;margin-bottom:24px;font-size:9px;line-height:1.5;color:#8f779f}.consumer-breadcrumbs a:hover{color:#dac0ed}.consumer-breadcrumbs [aria-current]{color:#b99aca}
.consumer-related{padding:55px 0 35px;background:#f6f3f9}.consumer-related h2{font-size:28px;font-weight:600;letter-spacing:-.03em;margin:0 0 28px}.consumer-related>.container>div{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}.consumer-related a{display:block;border-top:1px solid #dcccE7;padding:20px 0;font-size:15px;line-height:1.5;color:#6e368d}.consumer-related a span{display:block;color:#a58eB2;font-size:11px;margin-top:8px;line-height:1.7}.consumer-related a:hover{color:#9c20da}
@media(max-width:760px){.consumer-breadcrumbs{font-size:9px;gap:8px;margin-bottom:22px}.consumer-related{padding:40px 0 20px}.consumer-related h2{font-size:25px;line-height:1.25}.consumer-related>.container>div{grid-template-columns:1fr;gap:0}}

/* Consumer service facts use the same editorial block as CustDev. */
.consumer-page .cdx-seo-summary .consumer-breadcrumbs{margin:0 0 40px;gap:12px;font-size:10px;color:#a18aa9}
.consumer-page .cdx-seo-summary .consumer-breadcrumbs [aria-current]{color:inherit}
.consumer-page .cdx-seo-summary .consumer-breadcrumbs a:hover{color:#9134c9}
.consumer-page .cdx-seo-summary .cdx-service-intro h2{max-width:490px}
@media(max-width:760px){.consumer-page .cdx-seo-summary .consumer-breadcrumbs{margin-bottom:30px}.consumer-page .cdx-service-facts dd{overflow-wrap:break-word}}

/* Light hero header; keep shared navigation and action typography. */
.consumer-page .cdx-site-header{color:#392645;background:#fffffff0;border-bottom:1px solid #3535320d;box-shadow:0 8px 28px #35353203}
.consumer-page .cdx-site-header:after{background:none}
.consumer-page .cdx-site-header .nav-links{color:#594565}
.consumer-page .cdx-site-header .nav-links a{color:#594565}
.consumer-page .cdx-site-header .nav-links a:hover{color:#8e22c9}
.consumer-page .cdx-site-header .language-switcher{color:#543268}
.consumer-page .cdx-site-header .language-switcher summary{color:#543268;background:#ffffffbf;border-color:#cbb3df66}
.consumer-page .consumer-hero .consumer-eyebrow{color:#9861b6}
.consumer-page .consumer-secondary:hover{background:#fff;border-color:#b785d2;box-shadow:0 10px 25px #8750ae10}
@media(max-width:760px){
 .consumer-page .cdx-site-header .menu-toggle{background:#ffffffb8;border-color:#cdb4df80}
 .consumer-page .cdx-site-header .menu-toggle span{background:#794394}
 .consumer-page .cdx-site-header .nav-links{background:#fcfafff5;border-color:#c7a5de40;box-shadow:0 24px 48px #6734811c}
 .consumer-page .nav-links .mobile-menu-intro{color:#8b729c}
 .consumer-page .nav-links .mobile-menu-phone{color:#3d2850}
 .consumer-page .nav-links .mobile-menu-email{color:#943bd0}
 .consumer-page .cdx-site-header .nav-links .mobile-menu-cta{color:#fff}
}